Wednesday, 18 September 2013

advertising design topic of the week - Covert Advertising

What's Covert Advertising?

Covert advertising is a product or a brand that shows in a movie or in a TV show
for instance like in a movie Men In Black 3, they use Ford Taurus as a brand new vehicle for their mision instead of Mercedes Benz.

here are some samples:

 Men In Black 3 with Ford Taurus

 Meet The Spartans with a few brands>> Subway, Krispy Kreme Donuts
Dentyne Ice, Red Bull(minus the vodka) & The Coffee Bean and Tea Leaf






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